STAGE TWO

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Overview of The Digital Takeover Mentoring Program

Mentoring Program

Our Digital Takeover Mentoring Program complements the Business Services Program. Instead of implementing the stages directly, we teach and mentor you to do it yourself.

Program Structure

Duration:- Each training stage lasts for 6 weeks.

Sessions:- You will have a tutorial lesson every week, with a 15-minute call via telephone or zoom to answer any questions or concerns

Stage Two Curriculum 

In the second stage, you will learn about:

How to Build a Successful Blog

Learn how to create Great Content

How to create SEO for your Blog

How to set up your own CRM System

How to raise Analytics for your Blog

How to set up Email Marketing

Session Format

Recording:- All training sessions are recorded, so you won't miss out. If you can't attend a live session, it will be emailed to you. 

Duration:- Each training session is three hours long

Scheduling:- Sessions are held on Mondays, Wednesdays and Saturdays.

Choose from three time slots: 9 AM - 12 PM, 1 PM - 4 PM, or 5 PM - 8 PM.

Enrolment Process

Choose Your Session:- Before making a purchase, select your the stage you are interesting in enrolling for.

Purchase:- After selecting a session, you will proceed to complete your purchase.

Booking:- You will be asked to choose between a Zoom call or a phone conversation. Once you make your selection, our team will schedule your start date and send you an invoice for payment, either in full or in instalments.

Confirmation Emails

After your purchase, you will receive a confirmation email.

Within two hours, you will get another email from our team confirming your first session and all subsequent dates for sessions and calls. We recommend adding these dates to your calendar.

Support

In your confirmation email, you will find a support link to schedule a 15-minute call with any team member at your convenience. This service is separate from the support provided during your tutorial learning week.

Our team is here to support you whenever you need assistance.

We look forward to guiding you through your Digital Takeover journey!




Flexible Payment Options

To enhance accessibility, we offer flexible payment options. Clients can pay in full upfront or choose monthly payments over three months.

If purchasing multiple stages, payment plans can be extended to cover the total duration of the selected stages.


Contractual Protection 

All payment terms are agreed upon contractually, ensuring clarity and protection for both The Takeover Strategy and clients. This guarantees a secure partnership throughout the process.

BOOK A FREE SWOT ANALYSIS

A SWOT analysis is a simple tool that helps businesses look at their Strengths, Weaknesses, Opportunities, and Threats. By examining these four areas, companies can learn more about what they do well, where they can improve, and what challenges they face in the market. We offer a free SWOT analysis to help businesses of all sizes understand their position and find ways to grow. This service shows our dedication to helping companies plan better and succeed in the long run.

Why our Strategies just can't be beaten!


Real World Experiences - With hundreds of successful start-ups and thousands of businesses restructured and grown, we have a history of delivering results. Our strategies are built on real-world experience and tested methods, ensuring they work every time.


Not a one-size fits all approach - We don’t use a one-size-fits-all approach. Our strategies are customized to fit your specific business challenges, ensuring maximum impact and sustainable growth. We have standard strategies we can adapt to meet your business needs.


Our  Growth Strategies - Our team of Business Development Entrepreneurs brings a diverse range of skills and knowledge. We cover everything from launching start-ups to digital transformations, restructuring, and scaling businesses, giving you a complete solution for success.



BOOK A FREE SOCIAL MEDIA AUDIT

A social media audit is a process that helps businesses review their social media presence. It looks at how well their profiles are performing, what content works best, and how they compare to competitors. We offer a free social media audit to help businesses understand their strengths and areas for improvement on platforms like Facebook, Instagram, and Twitter. This service shows our commitment to helping companies enhance their online presence and connect better with their audience.

Introduction to the Modules
Below is an overview of the modules included in Stage Two

In this stage, participants will learn how to create and manage a successful blog. They'll start by discovering the essential steps to launch their blog, including choosing a platform, designing an appealing layout, and selecting a niche that attracts their target audience. The training will focus on creating great content, where participants will explore techniques for crafting engaging articles, videos, and infographics that resonate with readers.

Next, they'll dive into search engine optimization (SEO) specifically for blogs, learning to conduct keyword research and optimize their posts to improve visibility in search engine results, driving more organic traffic. Participants will also learn how to set up their own Customer Relationship Management (CRM) system, which will help them manage customer interactions and streamline communications effectively.

Additionally, the training will cover raising analytics for their blog, teaching participants how to implement analytics tools to track performance, understand visitor behaviour, and make data-driven decisions. Lastly, they’ll gain valuable insights into email marketing, learning how to build a subscriber list, create effective campaigns, and use automation to nurture leads. By the end of the stage, participants will be equipped with the skills needed to engage their audience and drive growth through strategic digital marketing efforts.

Take a look Below


How to Build a Successful Blog

Together, we'll explore how to assess your interests, market demand, and potential blog topics. This ensures that your content is not only enjoyable for you to create but also valuable and relevant to your readers.

We'll discuss how to write engaging and informative posts that resonate with your audience. I’ll also provide tips on content structure, such as using headings, bullet points, and images to enhance readability. 

We will guide you through the fundamentals of SEO, including keyword research, on-page optimization, and link-building strategies. By implementing these practices, your blog will be more likely to appear in search engine results, attracting organic traffic.

We'll cover various strategies for promoting your blog, including leveraging social media, joining blogging communities, and utilizing email marketing. We will show you how to build a loyal audience and encourage engagement with your content through these channels.

We will teach you how to use analytics tools to monitor your blog's performance, such as tracking visitor numbers, bounce rates, and popular content. 

Learn how to create Great Content

You'll learn how to perform audience research, create personas, and tailor your content to meet their needs and interests.

In this section, we will explore techniques for writing compelling titles that draw readers in. You'll discover various formulas and strategies, as well as tips for optimizing your headlines for search engines to increase visibility.

You'll learn how to structure your articles, incorporate storytelling elements, and provide insights that genuinely enhance your readers' lives.

You'll learn about design principles, tools for creating visuals, and how to ensure your imagery aligns with your overall message and brand identity.

We will cover effective strategies for distributing your content across various platforms. From social media tactics to email marketing and SEO practices, you'll learn how to maximize your reach and connect with your audience effectively.

How to create SEO for your Blog

You'll learn how to identify relevant keywords that your audience is searching for and how to use tools like Google Keyword Planner and Uber-suggest. Understanding keyword intent and competition will empower you to choose the right terms to target.

We’ll cover the importance of internal linking, image alt tags, and URL structures to enhance both readability and search engine crawls. 

You’ll discover the best practices for content formatting, using bullet points, and incorporating multimedia to enhance the user experience—all while ensuring that your content answers the questions your audience is asking.

You’ll learn about responsive design principles and tools to test your website’s speed. This knowledge will help improve user experience and boost your search engine rankings.

You’ll learn effective strategies for outreach to gain quality backlinks, and how to create shareable content that boosts your visibility across social networks. This will help establish your authority and improve your blog’s position in search results.

How to set up your own CRM System

You’ll learn about the different types of CRMs available—cloud-based, on-premise, and open-source—and how they can help streamline your business processes.

We'll explore popular CRM solutions and what features to look out for, such as automation, reporting, and integration possibilities.

You’ll learn how to set up fields for entering customer data, create customizable dashboards, and configure lead tracking.

We’ll cover techniques for importing your existing customer data into your new CRM system. You’ll learn best practices for organizing this data, including categorizing contacts by demographics, purchase history, and engagement. 

You’ll learn how to create user guides, provide hands-on training sessions, and encourage feedback for continuous improvement. Keeping your team engaged and well-informed will ensure your CRM delivers long-term benefits.

How to raise Analytics for your Blog

We’ll start by introducing you to essential analytics tools, with a primary focus on Google Analytics. You’ll learn how to create an account, set up tracking codes, and install any necessary plugins for your blogging platform.

You'll learn about important data points like pageviews, unique visitors, bounce rate, and average session duration.

We’ll teach you how to use analytics to understand reader behaviour, including demographics, geographic locations, and interests.
We’ll cover how to set up specific goals within your analytics tools. Whether it’s capturing email sign-ups, downloads, or sales, you’ll learn how to track these conversions

How to set up Email Marketing

You’ll learn why email marketing is an essential tool for engaging your audience and driving traffic to your blog. We’ll discuss the benefits of building an email list and how it can significantly enhance your blogging efforts.

We’ll explore popular options like Aweber, highlighting it's features, pricing, and ease of use.

You’ll learn how to create effective sign-up forms to attract subscribers. We’ll discuss best practices for form placement, design, and the types of incentives you can offer, such as exclusive content or freebies.

You’ll learn about the importance of subject lines, personalization, and segmenting your audience to deliver tailored messages. By mastering these techniques, you’ll increase your open and click-through rates.

You’ll learn how to create welcome emails, drip campaigns, and follow-ups based on user behaviour.

Why is this stage important?

Building and managing a successful blog is important for any digital business for several reasons. First, it helps establish authority and build brand awareness by sharing valuable content that attracts and engages customers. When businesses create helpful and interesting posts, they can gain trust and encourage visitors to come back.

Good SEO practices make it easier for people to find the blog through search engines, which can lead to more traffic, leads, and sales. A CRM system helps manage customer relationships by organizing interactions and tracking leads, leading to better service and customer satisfaction.

Using analytics to track blog performance allows businesses to see what works and what doesn’t, enabling them to make improvements. Additionally, email marketing helps nurture relationships with customers by sending targeted content, encouraging repeat visits and purchases.

In short, these strategies are essential for any digital business looking to grow and succeed by attracting customers, keeping them engaged, and building lasting relationships.

BOOK A FREE CALL WITH ONE OF THE TEAM


You can book a free call with our team! This call is a great chance to talk about your needs and how we can help you. We will listen to your ideas, answer your questions, and give you helpful advice. Our goal is to support you and find the best way to move forward. Just let us know when you are available, and we’ll set up a time to chat!

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Voices of Satisfaction: Testimonials from Our Valued Clients

Incredible

This was a wonderful experience for me. Not only did I learn, but I also met new people through their Facebook Group, two of which I am now working with. 

Mo Mossa

Entrepreneur

Success

I have worked for The Takeover Strategy, and they are a wonderful business. They allowed me to sit in on various sessions "They are amazing" If you don't use their services, then I'm afraid you will miss out. Want to make money? Use the Takeover Strategy.

Michel Marcin

Designer

Magic

Hello Everyone! If you want to learn the correct way to start, restructure or grow your business digitally, then you've come to the right place. You won't be disappointed.

William Draftsbury

Managing Director

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Tel: 01664 784033

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